Overview
SEO Specialist to take ownership of our search engine visibility and organic growth. You'll be responsible for developing and executing effective SEO strategies that drive traffic, improve rankings, and increase conversions. This role requires strong technical knowledge, keyword strategy skills, and hands-on optimization experience.
Responsibilities
1. Keyword Research & Planning
Conduct in-depth keyword research aligned with business goals
Identify growth opportunities through competitor and market analysis
Create and manage keyword maps across the website structure
2. On-Page Optimization
Optimize website content, metadata, headings, URLs, and internal links
Ensure content is structured and aligned with best SEO practices
Collaborate with content teams to implement SEO-friendly content
3. Technical SEO
Perform regular site audits and fix issues affecting crawlability, indexation, speed, and performance
Optimize for Core Web Vitals and mobile usability
Manage sitemaps, robots.txt, canonical tags, and structured data
4. Off-Page SEO & Link Building
Develop and implement white-hat backlink strategies
Monitor and disavow harmful backlinks
Track domain authority and referring domain growth
5. Analytics & Reporting
Set up and manage tools such as Google Search Console, GA4, Ahrefs, SEMrush, or similar
Track performance of organic traffic, keyword positions, and goal conversions
Create actionable reports and suggest data-backed improvements
6. Content SEO & Collaboration
Work closely with writers and designers to ensure SEO best practices are implemented
Refresh outdated content and drive interlinking strategies
7. Stay Updated
Monitor SEO trends, algorithm updates, and competitive shifts
Suggest innovative ways to keep our SEO strategy ahead of the curve
Skills & Qualifications
- SEO
- Content Management
- Keyword Research
- On-page and Off-page optimization
- Analytics and Reporting
Experience Requirements
It is a entry level position.
No previous work experience is required for this job post.
Academic Requirements
- Bachelor's Degree
- 1-2 relevant experience, a fresh graduate can apply as entry-level
Age Limit
Gender
